Unleashed Software secures $7.0 million investment funding to accelerate growth

Unleashed Software, the Auckland-North Shore based inventory management Software-as-a-Service (SaaS) provider, has announced a Series C investment of NZ$7.0 million from Movac, New Zealand’s largest and most experienced technology investment company. Unleashed Software spent three years growing their cloud-based inventory management platform at the ecentre on Massey University’s Albany campus, located in Auckland’s Growth North … Continued

Go Innovate! Innovative Ideas Competition

The 2017 Go Innovate! competition kicked off in July this year with a series of workshops designed to help Massey University students prepare their entries. Over 30 students in Auckland and Wellington attended workshops, with topics covering idea generation, business model design, customer insights, and pitch training. After several months of hard work, the Go Innovate! idea competition … Continued

All Space Set to Disrupt the Storage Industry

Uber and Airbnb changed the game in the taxi and accommodation industries by making inaccessibility obsolete through shared economy. Now All Space is taking on the storage industry from its base in New Zealand. The new accessible and affordable platform allows you to store your things or rent out your unused space with ease. The … Continued

ecentre wins incubator contract from Callaghan

The ecentre at Massey University has reaffirmed its place as a leading incubator hub for tech start-ups, winning a Callaghan Innovation service expansion contract, announced by the Science and Innovation Minister, Paul Goldsmith. From next month, the North Shore, Auckland-based ecentre, will work with Northland Inc, Northland’s Regional Economic Development Agency, to deliver services to … Continued

ecentre Resident Start Up Profile: Squawk Squad

Social enterprise venture Squawk Squad has tapped into New Zealanders’ passion for conservation. And with their digitally connected traps, they are actively engaging people in the protection of native birdlife. The team will provide sensor-enabled predator traps to three bird sanctuaries in New Zealand, following a successful Kickstarter campaign that saw them shoot past their … Continued

New Accelerator Programme Uses Groundbreaking Research to Benefit Start-ups

A new, 12-week programme from the ecentre at Massey University offers tech start-ups their best chance of securing early stage investment by not thinking about investment at all. The Sprint Launch programme is a unique proposition, drawing on Massey University and ecentre Hattaf Ansari’s ground-breaking research, which reveals that early customer traction and thinking global … Continued

Lessons on Fundraising

Fundraising is a top priority for many early stage startups, and for good reason. Since your early goals focus around building and growing your business, it should go without saying that you need capital to get there. Some startup founders are natural fundraisers, while others must work hard to perfect their pitch. In any case, … Continued

3 Online Tools For Your Startup

When it comes to business, no matter what your industry, “using the right tool for the right job” is important. As a startup, the same holds true. Whether it’s customer acquisition, team collaboration, or managing your finances; using the right program can make all the difference. You already know that your early goals are centred … Continued

Creating a Facebook Community

As a startup, getting the word out there about your business is important. While the offline world still presents several effective channels; more companies are turning to the online world to generate exposure. In a world driven by social media, it goes without saying that Facebook is easily at the top of the social media … Continued

Finding Your Ideal Customer

For a startup, especially in the early days, one of first things you need to determine is how you will find your ideal customer. All companies have an ideal customer, even those who market and appeal to several demographics. What all companies have in common is that at a certain point the founders sat down … Continued